L+R Hotels: Enterprise-Grade Hotel Website Design

L+R Hotels: Hotel Website Design & Global CMS Development

Storm Website Design, based in Aberdeen, was selected to deliver the comprehensive website design and development for L+R Hotels, a prestigious, globally recognised leader in the luxury hospitality sector with a core base in London. This project highlights our capability to provide enterprise-level web solutions to international clients, all managed by our expert team in Aberdeen.

Project Objective: Global Reach with Local Expertise
The client required a new, sophisticated, and fully responsive web design to unify their diverse global portfolio of hotels and resorts. This ensures that users, from international investors to leisure travellers experience seamless access via desktop, smartphone, and tablet across all time zones.

To manage their extensive global digital presence efficiently, the new L+R Hotels platform features a robust, custom Content Management System (CMS) Integration. This powerful feature allows the corporate team to update and manage complex content, rates, and subsidiary hotel sites in-house, providing maximum autonomy and agility for their international operations.

Key Web Development Services Delivered by Storm Aberdeen:
Our specialisation in Hotel Website Design and CMS development included:

  • Custom Enterprise Website Design: Creating a premium, brand-aligned design that reflects the caliber and vast scale of a major London-based international hotel group.
  • Expert Website Development: Building a high-speed, secure, and scalable platform capable of handling high traffic volumes and complex global information structures.
  • Content Management System (CMS) Integration: Deploying a tailored, powerful CMS solution specifically designed for the dynamic content needs of a large hotel group.
  • Fully Responsive Design (Mobile-First): Guaranteeing a flawless, mobile-friendly experience crucial for travel research and bookings across the globe.
  • Basic Search Engine Optimisation (SEO) Work: Implementing fundamental techniques to ensure high-visibility indexing for key terms related to “luxury hotel portfolio” and “hospitality asset management.”