STORM delivered comprehensive website design and development for Michael Shelton Music Tuition, a professional and highly-regarded music teaching service in England. The primary objective was to create a new, modern, and fully responsive website that establishes an engaging online presence and ensures optimal access for prospective students searching on any device (desktop, tablet, or smartphone).
Strategy & Implementation for Education Services
The resulting digital platform is designed to drive student enrolments by clearly showcasing the instructor’s expertise and passion for music education. The modern, user-friendly design highlights available lessons, pricing, and resources, making it easy for both new and existing students to find the necessary information.
The website was built with a custom Content Management System (CMS), granting Michael Shelton the independence to easily manage and update lesson schedules, pricing structures, and media content in-house, ensuring the site remains current and agile. Furthermore, we integrated on-page SEO optimisation to boost local search visibility and attract new students looking for music lessons in Aberdeen.
Key Features & Enrolment Benefits
Custom Website Design: A modern, professional design tailored to the education and arts sector.
CMS Integration: Enables independent management of lesson plans, pricing, and student resources.
Fully Responsive (Mobile-Friendly) Design: Guarantees a seamless experience for parents and students searching on the go.
Targeted On-Page SEO: Strategically optimised to rank for local music tuition and instrument lesson keywords.
This project showcases our expertise in building highly functional, lead-generating websites for educators and local service professionals.